Grab Thailand led by Panomkorn Jirasatienpong, Head of Marketing, Grab Thailand is launching “GrabMart Songkarn” campaign to celebrate the Songkarn festival and encourages the quick commerce market. The consumer can enjoy shopping the popular items during Songkarn and Grab also offers promotions up to 20% discount, special for GrabUnlimited users can also enjoy free delivery throughout April.
GrabMart, Thailand’s No.1 groceries quick commerce application1, unveils the top 5 most popular items during the Songkran celebration, as well as the commencement of the “GrabMart Songkran” campaign to make this summer vibrant. Partnering with local merchants nationwide, GrabMart provides excellent products, including popular seasonal fruits like durian and Marian Plum, as well as essential songkran items such as water guns, floral shirts, and elephant pants, and gives discounts and unique offers throughout April.
Panomkorn Jirasatienpong, Head of Marketing, Grab Thailand, said, “Songkran is one of the most important celebrations in Thailand, influencing Thais’ lifestyle and spending habits. It is a long holiday during which people frequently return to their hometowns or go on vacation. They typically purchase things for holiday festivities and partying, also presenting gifts to their elders and family members, including shopping through online platforms.
During Songkran2, the 5 most popular items ordered by Thais on GrabMart are flower garlands (Malai), baskets of bird’s nest drinks, traditional white clay powder, fruit baskets, and scent incense and perfumes.”
“This year’s Songkran festival is expected to be more lively than the past two years, as people are back to normal life and with the increasing number of foreign tourists. To spark joy at this year’s Songkran festival, GrabMart has partnered with merchants nationwide to launch the “GrabMart Songkran” campaign.
Participating merchants are offering discounts of up to 20%, and for GrabMart users who spend a minimum of 400 baht, they will receive an additional 15% discount (up to 100 baht) by applying promo code SK100, In addition, GrabUnlimited users can enjoy free delivery for all orders placed from April 3rd to 30th.”
Moreover, GrabMart has also added a variety of products for this summer, including seasonal fruits such as durian, mango, and mariam plum, as well as popular items of Songkran such as water guns, flower shirts, water-protection glasses, and water-resistant pouches. The must-have elephant pants are also featured, which are considered popular among foreigners.
